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DAY 1:

Tools

Live Chat

Help your clients avoid awkward emails and picking up the telephone - install a Live Chat client on your website. Here's our choice of client and installation details below...

The Best Live Chat Tools

DAY 2:

Treat

Sorry

Sorry, this giveaway has finished - 24 hours only - but subscribe below for more giveways, next one is next Sunday!

DAY 3:

Tools

Google Tag Manager

Installing Remarketing, Facebook Pixels, and CrazyEgg code snippets can be tricky & geeky - this tool makes them super easy!

Google Tag Manager

DAY 4:

Thoughts

How were you weird as a kid?

From artist James Victore comes this thoughtful gem:

The things that made you weird as a kid make you great tomorrow

"Your goofy quirks, your unique perspective and your crazy opinion are your most powerful tools. Trust your weirdness, and inspire others."

Have you ever considered this question: what made you weird as a kid?

DAY 5:

Links

Cool Newsletters

I'm big on seeking outside inspiration. As Austin Kleon says: "You are a mashup of what you choose to let into your life."

I'm big on varied inputs - not just wedding photography (in fact, I rarely look to wedding photography for inspiraton). Here are my favourite weekly newsletters from non-wedding photographers:

Links: Great Inspirational Weekly Newsletters

DAY 6:

Webinar

Tips For Crafting The Perfect About Page

After your website's Home page, your About page is probably the most important page on your entire website.

This 30min webinar will discuss some ideas, tips & tricks for helping you craft the perfect About page!

It's on tonight - register NOW for :
Webinar: Tips For Crafting The Perfect About Page

DAY 7:

Offer

Full Wedding Critique

Imagine receiving a video - commentary included - critiquing a full wedding gallery, start-to-finish.
This is what we offer, this is part of our coaching offerings!

"one hundred percent it was soo soo awesome :) Probably the most beneficial thing I’ve done..." ~ Jodie Rainsford

Offer: Full Wedding Gallery Critique

DAY 8:

Motivation

Wedding-day Saturday

It's a Saturday, which means you're likely photographing a wedding...

Go hard, and go well. Push yourself.

Create something you've never created before.

Make today something special!

DAY 9:

Giveaway

Book Giveaway Competition

I'm big on education - and books have been a big part of that.

Today's giveaway is massive - I'm giving away 4 books that have had the biggest impact on my creativity and productivity.

Have a look at the list & enter the competition to win all 4 here:

Giveaway: Book Competition

DAY 10:

Tools

Post to Instagram from Lightroom

Direct to Instagram from Lightroom. No messing about with exporting files and getting them onto your mobile.

Add captions & hashtags, specify cropping options, multiple accounts... There simply is no faster way to publish from Lightroom to Instagram!

Tools: LR/INSTAGRAM

DAY 11:

Thoughts

Social platforms over-index new features

When social platforms release new features, it pays to get involved and use them as quickly as possible.
When Instagram releases Stories or Video, when Facebook releases Chatbots or Facebook Live - jump on them. Use them!
Why?
Because the social platforms reward you for using all their features - they promote people who are using them, because they want more people to use them. Your social engagement could benefit by being an early adopter!

DAY 12:

Tools

Social Media Image Sizes

What size images do you post to social media?

Ideally, as large as possible, but if you want the exact sizes (so the social networks don't resize your images and create nasty artifacts) I've pulled together the sizes below.

BONUS: Lightroom Export Templates are yours to download!
Social Media Image Sizes – Downloadable Lightroom Presets

DAY 13:

Tools

Avoiding Social Media Distractions

Do you get sucked into social media?

Find yourself clicking the red notification icon... and then wonder where the last 2 hours went?

Set aside time for social media. Set yourself some restrictions. Better yet, use software to help manage the addiction:

Tools: Avoiding Being Sucked Into Social Media

DAY 14:

Link

How to be an artist

This article stopped me in my tracks.

From would-be artist who burned out, Jerry Saltz (now New York’s art critic), comes this insightful and practical guide to being an artist. Please read this. And then read it again.

How to Be an Artist: 33 rules to take you from clueless amateur to generational talent

DAY 15:

Link

The Alchemy of Creativity and Commerce

Do you believe in the phrase 'the starving artist'?
Ever wondered how artists make money?

Me too, that's why I'm travelling NZ in my Kombi to interview artists on their journey. How are they making money from art?

The Breaking Art Podcast: The alchemy of creativity & commerce – making art vs. making money

DAY 16:

Giveaway

Photography Coaching Package

WOW. This is a big one!

Today I'm giving away a full coaching package valued at almost $400, including a full wedding critique and a one-hour Skype session (all part of our premium Coaching Services)

Sorry, competition is closed. There'll be one more giveway next Sunday though! Check back!

DAY 17:

Thought

What if your photos are just a souvenir of the whole entire experience of hiring you?
Here's a video on this idea...

DAY 8:

Webinar

Social Media Tips & Tools

Social Media. Love it / loathe it, it's a useful tool for business.

Tonight's 30min webinar will discuss some ideas, tips & tricks for helping make social media just that little bit easier:

It's on tonight - register NOW for :
Webinar: Social Media: Tips & Tools for making it easier

DAY 19:

Link

The 100 Best Wedding Blogs

From our pal Dylan Howell, comes a list of The 100 Best Wedding Blogs, a super useful resource for Getting Published!

With credible backlinks being more important in 2019 than ever, there's more reason to target the authoritative domains!

Link: The 100 Best Wedding Blogs

DAY 20:

Tools

Email Autoresponders

You respond to an inquiry, and you hear nothing back.

How soon do you follow-up? To ask what? What do you say?

Consider email autoresponders - not salesy, just helpful:

TOOLS: Email autoresponders - keep your brand Top of Mind

DAY 21:

Thoughts

Client Surveys

"Your unhappiest customers are your greatest source of learning." ~ Bill Gates

Everyone wants 100% happy customers, but let's be honest - even the happiest, most gracious & thankful customers can teach you something.

Are you sending your clients surveys?

DAY 22:

Thoughts

Video... video... video

If you're not currently using video, on your website, in your marketing, you need to reconsider how you can.
Not only does video hold people's attention, the social platforms are pushing more and more video.

“I see video as a mega trend. That’s why I’m going to keep putting video first across our family of apps.” ~ M Zuckerberg

Are you doing video marketing?

DAY 23:

Giveaway

Website SEO Audit

What does your website look like to google?
Wouldn't you like to know how well your website is built, designed, and positioned, to rank well on Google?

Today's giveaway is CRAZY: I'm offering a FREE website SEO audit of your photography website (spaces are limited):

Sorry, all giveaways are gone. Thanks for checking!

DAY 24:

Cheers

Merry Christmas

I hope 2018 has been a wonderful year, full of great things, challenging moments, and lots of personal growth.

Forget about client delivery for at least one day, give yourself time to relax and recharge, and enjoy this festive season with your friends & family.

See you in the new year!